InfoScout branding

Background

InfoScout was a software company that delivered insights for CPG brands through the use of customer captured receipts.

The Project

In 2013 I joined as the first design hire with the first big project being to brand InfoScout.

The Problem

By Introducing a effortless way to save relevant content into Evernote for better searching and use later on, we can increase visibility to Evernote’s capabilities and increase NAU

My Role & The Team

Designer from 2013-2014

Company background

InfoScout was a business intelligence platform that provided real-time, actionable shopper and consumer insights through dashboards & analytic reports, enabling brands and retailers to better target their customers.

This was all done through the use of customer captured receipt data.

InfoScout logo mark

When tasked to brand InfoScout. I explored a wide range of ideas. But what really stuck was this simple concept of boxing in the name to represent the captured insights we provided as a company.

Office design

Other work

Snap App

Experience Design, Product Management

Misc Logos

Branding

Misc Illustrations

Visual Design

Dispatchr App

Experience Design
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